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UK / London / City of London

Twist Museum

Twist Museum, 248 Oxford Street London, W1C 1DH

Looking for something fun, different and completely unforgettable in London?

Step into Twist Museum on Oxford Street, London’s home of illusions.

This immersive and interactive experience features over 80 mind-bending exhibits that challenge your perception and reveal how your brain interprets the world around you. Explore optical illusions, immersive rooms and sensory installations that play with colour, light and perspective, all designed to surprise, delight and spark curiosity.

Visitors can explore the museum at their own pace, stepping inside the exhibits, interacting with displays and capturing incredible, perspective-defying photos along the way. Whether you’re shrinking, growing or seeing your shadow in different colours, every space offers something unexpected.

Perfect for families, couples and groups of friends, Twist Museum is a great all-weather activity in central London. Visits typically last 60–90 minutes, making it an ideal addition to a day of sightseeing, shopping or exploring the West End.

Discover a world where nothing is quite as it seems, and see things differently at Twist Museum.

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Opening Times

Standard opening times*

Monday - Thursday

10.00 - 19.30

(last entry 18.30)

Friday - Saturday

10.00 - 21.00

(last entry 20.00)

Sunday

10.00 - 19.00

(last entry 18.00)

*Opening hours vary depending on the time of year and day of the week.

Prices

Standard prices*

Adult

£26.00

Child

£21.50

Student/ Senior/Concession

£21.50

Family

£86.00

Toddler (0-3 years)

FREE

*Prices vary depending on the time of year and day of the week.

Facilities

Baby Changing

Disabled Access

Toilets

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