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World of Wedgwood

World of Wedgwood, Stoke-On-Trent, is the ultimate destination to experience the Wedgwood Brand. Our aim is to bring the craftsmanship and heritage of Wedgwood to our visitors in an inspiring, and sophisticated setting. Visit World of Wedgwood to discover the UNESCO recognised V&A museum collection, award winning factory tour, contemporary tea room, restaurant, the Wedgwood Flagship retail store and interactive creative studios, the world of Wedgwood is an opportunity to ‘learn by doing’, to shop, eat and explore…

Explore – the factory, museum, shopping and more…
Wedgwood Museum: Enjoy one of the finest collections of ceramics in the world and trace 250 years of ground-breaking design and production. Discover the story of Josiah Wedgwood and his lasting influence on the industry and society. Free entry for everyone, every day.
Wedgwood Factory Tour: Learn about all aspects of our production processes and techniques. See at first-hand the skill, talent and knowledge that goes into every product. Available Monday to Friday, under 12s go free.
Wedgwood Flagship Store: The definitive Wedgwood retail experience. Discover cutting-edge designs, tap into a unique lifestyle, and take the opportunity to buy from the latest ranges
Factory Outlet: Offering a wide range of end-of-line and exclusive tableware and gifts. Includes Waterford, Wedgwood, Royal Doulton and Royal Albert.
Estate Walks: Swathes of the 240 acre Wedgwood Estate feature open landscaped grounds and beautiful woodlands to explore as well as the Hem Heath Woods nature reserve managed by the Staffordshire Wildlife Trust.
Taste – dining options for every palette!
The Dining Hall: The inspiration for the interior is the original Barlaston worker’s canteen. A comfortable and contemporary twist on an industrial setting. Relax and enjoy yourself with our all-day dining menu celebrating locally sourced products and traditional British dishes.
Wedgwood Tea Room: Relax and enjoy a contemporary English lunch or afternoon tea served in Wedgwood bone Chin in the elegant surroundings of the Wedgwood Tea Room. Perfect for special occasions.
Wedgwood Tea Conservatory:  Indulge yourself with brunch, lunch or afternoon tea in an oasis of calm. Browse the exclusive teaware gift ranges and taste our extensive range of tea blends before making the perfect choice.
Create – throw a pot, design your own piece of Wedgwood, paint a pot
Master Craft Studio: Try your hand at the traditional and modern methods that are still used today by Wedgwood’s master craftsmen and have a go at throwing a pot on the potters wheel. You can also choose to have your pot fired and posted out to you.
Decorating Studio: Get creative and make your own design to be transferred onto a piece of Wedgwood; choose from mugs, plates, cups and saucers.  Draw your design using pencils, crayons and felt tips using inspiration from your visit and Wedgwood designs. Create your own decorative keepsake to take home, or for a permanent memento leave your design with us to be expertly applied, fired and posted out to you.
Pottery painting: Choose from a range of pots, vases and clay cutouts and decorate using poster paints. Themed seasonal pieces to choose from like heart tealight holders, Easter bunnies and Christmas tree decoration. Paint and take away with you.
World of Wedgwood is open seven days a week, 10am to 5pm with Factory Tours Monday to Friday 10am to 4pm (last entry 3pm). Located in the heart of England and just a 15 minute drive from the M6, J15 with ample free parking, accessible bays and coach drop off point.
Bookings for lunch and afternoon tea are advised but not essential. Group rates available for pre-booked groups of 12 or more.
Visit our website for our calendar of events and seasonal opening times.